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From: wowguide

Related topics : virtual world currency exchange

Free To Play Mobile Monetization 2.0 | Brian SAPP

Today's highly competitive mobile gaming environment favors developers who delicately balance engagement while maximizing monetization. In this presentation Brian Sapp, Tapjoy's Director of Developer Partnerships, will discuss the next evolution in mobile gaming "Monetization 2.0." Moving beyond the 'paywall and virtual goods sales' of early mobile games, today's monetization requires a higher level of sophistication. From limited time events, to currency sales, to correct virtual good pricing,...

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From: CasualConnect

Related topics : virtual currency exchange rates

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